Twelve show business tools for your business:
Storyboarding- Showing hidden values
- Prequels and sequels
- Depth and meaning
- Stagebuilding
- Backstage
- Light
- Costume
- Rehearsal
- Getting the lines right
- Letting stars be stars
- Timing
All comments and feedback gratefully received...
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7 comments:
Thanks- will give it a read asap!
A well thought off compilation of the good points that you previously posted in this blog!
To "Act, Scene 4" I might add "experiences that people closely identify with".
Another comment :-)
I'll tell you about two performances I've been to that particularly struck me with their originality and I'll always remember them for that:
The first was "Viva la mamma", an opera buffa I watched in Bern in 2004. The curtains go up, the actors gather on the stage, but there appears to be some confusion: the maestro is missing, the orchestra can't play! An argument breaks out, harsh words are being exchanged between the stage and the pit. Then we hear a door open, the maestro appears at the back of the auditorium. He staggers along the aisle and OMG, the public gasps, he nearly falls into a woman's lap! What a gaffe, we're in Switzerland's most famous opera house! The maestro then slides into the pit, excuses himself, and finally the opera begins :-)
The other event was a theatre play in Sofia, Bulgaria, staged in a barn that's been converted into a pub. We paid for the tickets at the entrance, bought a few drinks from the bar and sat at a table. There was no stage, and we only knew that the actors were somewhere around us in the pub. But you could't tell who was who! The performance began when a guy sat at the piano and started playing. As the play progressed various people from around the pub would stand up to do an act, and then, when finished, they would sit back at their table. Not knowing who was who in the pub was a major part of the performance's "kitzel" - the bartender? that gorgeous-looking barmaid perhaps?
Wow, this was great - thanks so much for putting this together and sharing it.
One comment - there are various links in the PDF (e.g. Act III, Scene 3 "for more on keeping your talent happy, see here." but these don't seem to be linked to go anywhere. Is this just me having this problem?
Thanks again!
Mathew,
Thanks for the kind words! The links should lead to sections of the book, or sometimes to posts on my blog. They should work with most PDF readers, but perhaps not all...
The link you mention leads to: http://tinyurl.com/394yfa
Cheers!
Adam
That was a nice read! Thanks Adam for the effort, I very curious to read the last part.
One point I wish to make is that in the very first slides there is a (intentional) split between experiences and services. In my point of view all services due to their intangible nature are in essence experiences.
Marc,
Thanks! I'll make sure I let you know when the next book comes out.
I use a Pine and Gilmore definition of experiences - they are something that uses emotion to create memories.
In other words, a service can be perfect and do everything you want it to do, but still be boring or characterless. It can be a commodity, and be sold purely on price.
Experiences are the next step above services - because they make you say "wow!", they engage emotion and cannot be only compared on price.
There are plenty more definitions out there, but that is the one I use.
Cheers!
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